• 2019
DREIZEHN is the title of the 2019 photography exhibition by the Ostkreuzschule für Fotografie. We were commissioned to create a visual identity for the annual exhibition of the Berlin-based photography school, including assets such as posters, social media, environmental graphics as well as the exhibition catalogue. The idea of our design follows the principles of responsivity and modesty. A dynamic logo system reacts to the format of each asset, from portrait to landscape, from poster to website. The second main element of our design for DREIZEHN is the colour scheme. Being reduced to black and white, it merely frames the various photography projects presented by the 22 graduates.
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Studio Aup
Art Direction, Design and Development
Studio Aup
Solmsstraße 24
10961 Berlin